As in any business, having an active social media is important and the same goes for your business blog. The term “Content is King” comes from SEO and is the reason search engines love it. All search engines such as Google, Yahoo, and Bing scan websites for fresh content to provide their users. That content can be any page on your website that matches what the user is searching.
Blogs are the building blocks for the king’s empire and they provide the content with your business has to users. This is how search engines rank your website and competitors. Maintaining an active blog is a great way to keep up to date information on your website to be searched by Google, Yahoo, and Bing however it is a very time-consuming task. Researching on your business and creating content can take hours and prevent you from doing other important tasks.
Creating and optimizing content is a task that can be delegated to a Blog Virtual Assistant who specializes in researching products and services. They can create your business an SEO optimized blog that search engines love. From organization to keyword and link building, your blog will stand out from others by being 100% unique.